Do you have a Plan B? What? Let me ask this another way. If you lost your job (your Plan A) tomorrow, would you and your family be OK?
If you had put a Plan B into effect at least a few months ago, you’re job loss may not be so devastating.
What do I mean by a Plan B? Basically it is starting your own business so you never again have to depend on a boss, company or employer again. Your Plan B could be a franchise, a home-based business or a restaurant. But the very least expensive way to “buy into” the absolute MOST leverage is by joining a network marketing or MLM company.
You may have a bad taste in your mouth about MLM businesses. I can understand that. Too many excited and passionate people have bothered family and friends not just once but over and over.
But the network marketing industry has changed a lot in the last 10 years. The internet has given people a new and exciting way to grow their MLM business, without bothering their family and friends.
So if you are thinking about starting a Plan B, good for you! If you are considering joining a network marketing business, there are a few things that I know will help you pick the right company and start your prospecting and marketing on the right foot.
There are 2 major reasons why people fail, who have started a new MLM business. These 2 reasons are:
1) A lack of qualified leads
2) A lack of money to keep prospecting
The way that is usually taught a brand new IBO – is to write down a list of 100 or more friends, family and business people you know. This is one way to fail quickly, unless you already have a wide and huge circle of influential friends. But since most people don’t, you are batting against the odds of winning.
The problem with calling friends and family is 85% of people don’t want a business, period. They don’t have a single bit of entrepreneurial spirit in them. So we bang our heads against a brick wall by trying to make these people into something they won’t ever be. So you figure out pretty
quick that you have run out of people to talk to. This is the first problem.
The second problem is money. Most network marketing companies have an autoship system that costs you around $100 per month. You need to get up to speed quickly and have some money coming in, or your chance of lasting more than a few months is pretty slim. In fact, the industry “average” for a new person is 67 days. 67 days with no money coming in and you are gone.
I’m not going to leave you with no hope in developing a great Plan B. In fact, what you’re going to learn next is really the ONLY way to build a network marketing business. Remember I said the internet changed a lot of things for marketing our MLM business?
Listen to this new way of prospecting. You are learning a differnt method of attracting the right kind of people to you. Who is your perfect prospect? That is a great question most people in business never ask. Your perfect prospect is someone who has tried MLM and failed. Or someone who is brand new but wants to find a good network marketing business. Your perfect prospect is a lady who has alienated all her family and friends and is about to quit, but decides to look online one last time for an online solution to her struggling.
You have a system in place now that is attracting the right kind of people. But how do you solve the 2nd problem – a lack of money? This is ingenious! The people you are attracting are being drawn to you because you have a solution to their 1) no prospects and 2)no money problem. And you market to them a solution that works really well for their business. You make money by helping them succeed.
The last thing you do, is you start branding yourself as the leader your are. Our system teaches you how to do this. Why is this important? People don’t care about your company. They don’t really care about your products. But they DO care about you being the right person to lead them out of the job or living situation that they despise.
By the time you learn all this stuff, you will be well on your way to having a successful Plan B. It’s not difficult. I encourage you to work on your Plan B with commitment, focus and persistence.
This is the system I was referring to in the article.
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